Shopper Marketing 4.0: Building Scalable Playbooks That Drive Results Booz/GMA report finds budgets rising, effective tactics emerging Riding the Digital Wave Retailers continue to launch smartphone apps and other mobile marketing initiatives Publix Launches Mobile Site Live Interviews from Shopper Marketing Expo PepsiCo Announces Digital Partners Best Buy Deploys QR Codes JCPenney Targets Style in Back-to-School Campaign Expo Expose ShopRite Partners for Summer Sweeps ShopRite Hones Digital Shopping Tools First Previous 247 248 249 250 251 Next Last