History Drives Pony's Packaging, P-O-P Ingredient Merchandising Forget cyberspace -- using good old-fashioned P-O-P, Intel transformed an arcane bit of technology into a household word Minwax Formby's Relaunches With New Packaging, P-O-P Milk-Made Promotes Cool Cow Drink In Stores National Campaign Supports M&M/Mars "Why Wait" Promotion Banana Boat Redesigns Suncare Merchandiser Expansion Advertising Many high-share, low-growth brands are now using advertising to suggest new ways to use the brand or new situations in which it can be consumed. Stroh's Revs Up Sales with Racing Promo Ragold Supports Juicefuls and Velamints Justin Boot Offers Two Displays for "Original" Line Carillon Importers: Showcasing Premium Spirit Instinct and innovation lead the way to successful P-O-P at Carillon Importers Ltd. Mickeys and 'Scream 2' Unite for Fright Eeeeeek! First Previous 341 342 343 344 345 Next Last