Insighting a Riot 'The Hub': The Art of Shopping Everything around shopper marketing is evolving. So, too, must be our approach to its creative. The Hub: A New Media Model 'Recency and Relevancy' replace 'Reach and Frequency' in today's media world. Awards: 2007 PMA Reggie Winners Case studies from the Promotion Marketing Association's annual awards program Schick Quattro: Turning on the Power of Four A case study from the Promotion Marketing Association's 2007 Reggie Awards Gap (PRODUCT) RED Launch A case study from the Promotion Marketing Association's 2007 Reggie Awards Unilever Sunsilk Launch A case study from the Promotion Marketing Association's 2007 Reggie Awards LaSalle Bank Ethnic Neighborhood Promotion A case study from the Promotion Marketing Association's 2007 Reggie Awards Blue Moon Artfully Crafted A case study from the Promotion Marketing Association's 2007 Reggie Awards M&M's 'Plunder a Bag' Promotion A case study from the Promotion Marketing Association's 2007 Reggie Awards First Previous 326 327 328 329 330 Next Last
