Ahold Delhaize's Food Lion tied in to Procter & Gamble's January brandSaver FSI event with a feature in its Jan. 2 circular spotlighting coupons for Old Spice, Crest, Always and Pampers.
ShopRite tied in to Procter & Gamble's January brandSaver FSI event with a feature in its Dec. 28/30 circular positioning Tide laundry detergent as a "powerful stain fighter" and partner in the fight against hunger.
Albertsons Cos.' chains this month paired private label Lucerne with Mondelez International's Oreo for a Just for U digital coupon, dangling free or discounted cream cheese with purchase of two Oreo packages.