Key Issues

This infographic explores how digital engagement influences in-store behavior, how physical retail experiences shape purchase decisions and three strategies for connecting the shopper journey across channels.

Research from Kroger’s 84.51° reveals how wellness goals and financial caution are reshaping new-year behaviors.

The upgraded interface merges nationwide store-level data to highlight performance drivers and emerging risks for suppliers.

Company VP explains how Kellanova is embedding predictive insights into briefs, workflows and agency partnerships to balance art and science and move beyond short-term ROI obsession.

New research from 84.51° explores how shoppers with babies and pets prioritize savings, quality and cross-category purchases.

Numerator data shows a more cautious consumer mindset shaping purchase patterns and brand expectations.

New research shows recipe content’s rising influence as tariffs and inflation fuel consumer caution.

A global Criteo study reveals a growing disconnect between what online shoppers want and what brands are delivering.

New research from 84.51° highlights how consumers are prioritizing health while balancing value. 

A new report finds almost 70% of grocery shoppers feel the in-store experience has stagnated or worsened over the past two years.