Newcastle Celebrates 'Underdog' Role Campaign leverages excitement surrounding annual NCAA basketball tournament MillerCoors Targets Millennials' Spirits Miller Fortune combines the taste, alcohol content and presentation of liquor brands into a beer Callaway Goes Big for Big Bertha Relaunch With new technology the focus, store takeovers are part of the integrated marketing mix Target Thinks Now is a 'Good' Time Rite Aid Takes Another 'Walk' with Revlon PetSmart Rethinks Food Acme Takes a Professional Kick at Hunger Effie Case Study: Target Back-to-College Shopping Events Effie Case Study: American Express Canada 'Cloud 10' Campaign 7-Eleven Gets Energized with Coke, Pepsi Exclusives First Previous 93 94 95 96 97 Next Last