The brand will debut its new logo and look, which includes a bolder typeface, enhanced color palette and updated packaging, beginning this fall in North America.
The Paramount Shop offers a range of licensed merchandise from the entertainment company's portfolio of brands, including BET, CBS, Nickelodeon and Showtime.
The partners will combine advertising data from Best Buy with first-party data for targeting and closed-loop measurement from the TV streaming platform. The retailer is also the first to sell Roku’s new branded TVs.
Tour will make stops at four key Neiman Marcus locations, offering customers hands-on product experiences with the luxury skincare brand and three mini-services focused on the face, neck and eyes.
Coca-Cola Move's debut features a new packaging design as well as a song from Rosalia, an interactive QR code and a metaverse-inspired experience for consumers.
