Social media trends have evolved from a simple sponsored Facebook update to something more intentional that grabs consumers’ attention and engages them, leveraging pop culture or the latest viral trend.
Colgate Total's new initiative includes a confessional-like pop-up experience in New York, allowing visitors to anonymously admit their oral care truths and receive advice.
During the last week of July, LG hosted design and cooking influencers at a secret bar lounge in New York to experience the LG Counter-Depth Max Mirror InstaView refrigerator.
