Stop & Shop Wants Fans to Meet the Mets Not Just Child's Play Toy manufacturers juggle cost-effectiveness, how to appeal to mom and junior, differing store requirements and the benefits of licensing Schwinn's 'Phat' Display The Sting-Ray roars into Toys 'R' Us on a custom display that fits its oversized rear wheel Wizards Work Display Magic for Duel Masters Launch Sears Crafts a NASCAR Sweepstakes Canandaigua Likes Shrimp with its Wine Revlon Rolls Out the Red Carpet RadioShack Speaks from the Heart Retailers Make 'Lord of the Rings' King The Corona Sandman A case study from the Promotion Marketing Association's 2004 Reggie Awards First Previous 331 332 333 334 335 Next Last
