Measuring the Impact of Events Through POS data, loyalty cards and more, brands are following the return on sampling and experiential marketing Lowe's, Schlage Link Up Julio César Chávez Energy Drink Taps Hispanic Shoppers Dollar General Hits the 'Big Stage' Miller Lite Goes Back to the Grill Staples Formulates a Back-to-School Campaign Target Preps for School Petco Feeds 'G-Force' 7-Eleven Gives 'G.I. Joe' a Namesake Kohl's Plays with Mudd First Previous 195 196 197 198 199 Next Last
