Five Steps to Improve Shopper Marketing Impact The new realities of in-store merchandising -- and how brands can succeed Dollar General Recruits NASCAR Driver PepsiCo Joins Dollar General in Football Sweeps Going Where CPGs Do Research Companies like Hewlett-Packard and GlaxoSmithKline use on-site facilities to test visual merchandising, study shopper reactions and improve retailer relations Promise on the Perimeter Dairy, meat, produce and more seize 'meal solutions' opportunities on the outside Hunter's Specialties Adapts Displays to Different Retailers' Needs Cost Plus World Market's First Film Promo 'Eat Pray Love' is a match for store's international appeal F.Y.E. Ramps Up Social Media Marketing Walmart Tests Virtual Makeup Mirror Giant-Landover Pops Up at NASCAR Races Kraft Campaign Satisfies Retail Appetites Ahold Touts Fall Promotions First Previous 506 507 508 509 510 Next Last
