Lowe's, Scotts Head Back to the Field Coca-Cola Develops Recyclable Displays Soft-drink giant debuts in-store racks said to be fully recyclable NestlΓ© Waters Touts Recycled Bottles Kimberly-Clark's Viva Tackles 'Dirty Jobs' TV spots focus on cleaning up after celebrity spokesperson Microsoft Partners with AT&T to Push Sales Experiential event turns store associates into Windows Phone advocates BFGoodrich Upgrades with Olympic Athlete's Help Tire brand creates webisodes to push tire upgrades Jackson Helps Campbell Soup Co. Follow the Correct 'Path' ConAgra Turns Popcorn Bag Into a Bowl Campaign for Orville Redenbacher's package aims to inform and satisfy consumers Beer, Wine & Spirits and Social Engagement Recognizing its natural fit, alcohol marketers work to leverage the power of social media Kellogg Lets Consumers Have Their Say Cheez-It campaign uses Facebook voting to help select next flavor Emerald Works Its Way Into the Breakfast Aisle 'Humanize' campaign markets a convenient and healthy option for consumers Allegra Stages an All-Out OTC Launch Brand receives strong retailer support as in-store activity integrates with comprehensive digital effort First Previous 473 474 475 476 477 Next Last