Displays & Signs

Client: Hiram Walker & Sons Inc.
Producer: Flair Communications Agency Inc.
Category: Wood: Wall unit
Comments: This upscale display creates a lasting on-premise presence and promotes product use. An acrylic shield protects the model ship. The display carries wooden tokens, customized with the drinking establishment's name, that are good for a free drink at a later date.

Client: Jim Beam Brands
Producer: Rapid Mounting & Finishing Co.
Category: Motion, Light or Sound: Pole display
Comments: To promote holiday packaging, a rotating Christmas tree was surrounded by gift boxes. Each box rotates on its own axis. Gift boxes were fitted with a special insert and attached to the tree by a wire form that also holds a wheel on which the box rides. To prevent warping, a hardboard plate is glued beneath the plane on which the wheels roll.

Client: Panasonic Co.
Producer: Robert Nielsen & Associates
Category: Interactive, Video or LCD: Floorstand/Kiosk
Comments: Demonstrator projects a high-tech image yet protects the electronic components from pilferage. Innovative, illuminated carousel efficiently refers customers to various software titles. The metal tubing supports heavy weight but has a sleek, stylish look.

Client: Magnivision
Producer: Walworth Woodcraft
Category: Wood: Fixture
Primary Design Company: Walworth Woodcraft and Magnivision
Comments: The display successfully organizes a category that has numerous items and hooks. Although primarily wood, it incorporates a variety of materials including vinyl-clad particleboard, styrene, brushed aluminum, Mylar and glass mirror.

Client: Microsoft Corp.
Producer: Design Display Group
Primary Design Company: Einson Freeman Inc.
Category: Thermoformed Plastic: Sign
Comments: The use of inflatables or other materials was not an option because the client insisted on the realistic reproduction of a new product's shape. This sign was vacuum formed in two parts. A corrugated substructure ensures that the proper shape is maintained.

Client: Zima Beverage Co.
Producer: KCS Industries
Primary Design Company: Integer Group
Category: Thermoformed Plastic: Wall unit
Comments: Neo-neon offers a dramatic appearance at an affordable price. The bottle face was vacuum formed in a clear material to represent the product's taste. Existing tooling was used for the frame.

Product: Kid's athletic shoes
Number of displays: 250
P-O-P company: United Group, South Gate, Calif.
Distribution: Shoe retailers
Introduction: March 1994
Duration: Permanent
Construction: Wood, paint, metal wire
An all-wood display in bright primary colors featuring wooden cutout letters draws attention to K-Swiss's line of children's athletic shoes.