Displays & Signs

Client: Hewlett-Packard
Producer: RTC Industries Inc.
Category: Paperboard: Counter, shelf or table unit
Comments: The client needed quick production of a tray and header system for an inkjet printer launch. The project was designed entirely on a computer and shipped within two weeks. The base reinforces advertising themes while explaining product features.

Client: Nike
Producer: Rapid Mounting & Finishing Co.
Primary Design Company: Nike Image Design
Category: Fabricated Plastic: Counter, shelf or table unit
Comments: This countertop display explains a variety of specialized products for the women's market. The display was made of heat-formed, 2 mm black Sintra with silkscreened and litho-printed images that were embossed and mounted.

Client: Spalding Sports Worldwide
Producer: Promotional Industries Inc.
Category: Metal/Wire: Counter, shelf or table unit
Comments: The use of brass side panels and a brass riser create an upscale, permanent image. The shadow-box treatment draws attention to the graphics. The display takes up 1 square foot of space yet holds 96 products.

Product: Miller Genuine Draft
Number of displays: 250
P-O-P company: Everbrite Inc., Greenfield, Wis.
Distribution: On and off premise
Introduction: January 1994
Duration: Permanent
Construction: Bar stock frame, screened backlit panel, neon tubing with glass beads, core and coil power supply with rheostat
Glass beads in the circular neon frame on this Miller Genuine Draft light box cause the neon light to arc and create a lightning effect. The Sharks logo can be changed to another design as needed.