Displays & Signs

Client: Scholastic Book Fairs, Lake Mary, Fla.
Comments: Because this display must be moved frequently to different Scholastic book fairs in schools, it was designed with casters for easy mobility and hinged panels that swing open for quick set-up. Interchangeable graphics and durable aluminum construction help to extend the life of the permanent display. The company is testing 22 of the displays this spring and will evaluate a broader rollout based on reaction from the field.
Introduction: Spring 2002
Size of Run: 22

Client: Levy Home Entertainment, Hillside, Ill.
Comments: Book distributor Levy Home Entertainment designed book departments for Meijer stores in order to provide customers with an organized, well-lit and space-efficient presentation. An overhead canopy system and lighting create visual interest, while vacuum-formed pockets feature new introductions and best sellers.
Introduction: January 2001, ongoing through 2002
Size of Run: 25 in 2001 and 40 more expected in 2002

Client: DK Publishing, New York
Comments: Designed to increase sales of travel guide books for European travelers, this corrugated display merchandises eight different titles and holds 32 books.
Introduction: January 2001
Size of Run: 4,000
Construction/Materials: B-flute and E-flute corrugated, clear plastic L channels, three-color printing plus varnish
Distribution: Bookstores
P-O-P Company: Oxford Innovations, a division of TimBar Corp., New Oxford, Pa.

Product: Golf clubs
P-O-P company: NIR, Porland, Ore.
Distribution: Golf course pro shops,golf specialty retailers, regional premium sporting goods retailers
Introduction: Updated in January2002
Duration: Permanent
Construction: Metal, cardstock
Display set-up: Company sales representatives
This banner features updated graphics for the 200 Steel clubs.

Client: Yankee Publishing Inc., Dublin, N.H.
Comments: Each year, the header on this floorstand gets updated with new graphics to market the latest "Farmer's Almanac" and calendars. The basic design remains consistent in order to keep production costs down.
Introduction: June 1999 with re-runs through 2001
Size of Run: 920
Construction/Materials: Litho-printed .010 SBS riser; B-flute, five-color flexo base; E-flute, one-color flexo tray
Distribution: Bookstore chains and independent bookstores

Products: Repair/replacement plumbing products
P-O-P companies: Smith WinchesterInc., Southfield, Mich.; Display Design & Sales Co., Philadelphia
Distribution: Hardware stores, do-it-yourself retail stores, home center chains
Introduction: September 2001
Duration: Semipermanent
Construction: Cardstock, gage sheet metal
Display set-up: Field staff
An identification catalog on a lectern-style Information Center ensures the customer locates the proper product.

Client: Wizards of the Coast, Renton, Wash.
Comments: The holographic foil header on a floorstand for R.A. Salvatore's "Sea of Swords" catches the light to highlight the name of the author. Both the base and the header were designed to be durable enough to last through the holiday season.
Introduction: October 2001
Size of Run: 1,300
Construction/Materials: Corrugated with holographic foil header
Distribution: Chain bookstores
P-O-P Companies: Harris Packaging (base), Holtom City, Texas; Integra Color (header), Mesquite, Texas