Friendship Gift Collection
Client: J. Countryman, Nashville, Tenn.
Distribution: Christian bookstores
Size of Run: 1,800
Producer: U.S. Display Group Inc., Tullahoma, Tenn.
Division: Temporary, Sports, Toys and Accessories: Books, Newspapers and Magazines
Objectives: This display was produced to introduce a new line of gift products specifically targeted at women. The books face out and the unit spins to promote the high visibility that is critical to a successful new product introduction.