Displays & Signs

Retail Category: Eating/Drinking Establishments
Display Type: Motion, Light or Sound
Client: The Integer Group, Golden, Colo.
Producer: Array Marketing Group, Los Angeles, KCS Industries Division
Size of Run: 1,125
Comments: This display for sports bars features an actual backboard and rim framing an illuminated, vacuum-formed ball. It was one of the top volume orders in the Coors Light program.

Retail Category: Electronics/Entertainment
Display Type: Freestanding: Temporary
Client: Buena Vista Home Entertainment, Burbank, Calif.
Producer: Cornerstone Display Group Inc., San Fernando, Calif.
Size of Run: 20,000
Comments: The merchandiser helped retailers sell one million DVDs on the first day of release. The overall design plays up the cute dwarfs and the villainous queen while incorporating the product into its look.

Client: Chanel Inc., New York
Introduction: August 2002
Number of displays: 2,000
Construction/Materials: Clear and translucent tinted acrylic
Distribution: Department stores
P-O-P company: Design Display Group Inc., Carlstadt, N.J.
Comments: The packaging and print advertising is incorporated into this Chanel tester display. The counter unit creates a strong presence and targets a younger market group.

Retail Category: Supermarket: Food
Display Type: Freestanding: Permanent
Client: Snapple Beverage Corp., White Plains, N.Y.
Producer: Mechtronics Corp., White Plains, N.Y.
Size of Run: 1,000
Comments: The wire shelf dividers on this display snap in and out easily. They can be arranged to fit four packs, 16-ounce bottles, 32-ounce bottles, and 64-ounce bottles in any desired way. The wire shelves also gravity feed the product, and the graphic panels on the display are interchangeable.

Retail Category: Motion, Light or Sound
Display Type: Account-Specific/Category Management
Client: High Sierra, Vernon Hills, Ill.
Producer: The Packaging House Inc., Chicago
Size of Run: 800
Comments: This motor-driven display for carry-on luggage moves product in two different directions using the same motor and gear mechanism. The display also utilizes a button-activated voice chip that explains product features.

Products: Gun cases, gear bags and accessories
Number of displays: 1,200 slatwall gun case displays, 150 ATV racks, 35 freestanding gun case displays in first run
P-O-P company: Concept Designs Inc., Mountain View, Calif.
Distribution: Sporting goods stores
Introduction: August 2002
Duration: Permanent
Construction: Metal, wood header and casters on floorstand
Display set-up: Retail staff

Client: Beautycology Inc., New York
Introduction: Spring 2002
Number of displays: 2,500
Construction/Materials: White pine and screenprinted clear adhesive litho label
Distribution: Drugstores
P-O-P company: The P-O-P Shop, Berlin, N.J.
Comments: This compact, natural-looking display helped position three flavors of Candy Kisses lip balm (French Vanilla, Watermelon and Strawberry) as an impulse item at drugstore checkout lines.