Displays & Signs

Client: Barton Beers Ltd., Chicago
Introduction: Spring 2002
Distribution: Off-premise accounts
Construction/Materials: Corrugated, four-color printing
P-O-P company: Pride Container Corp./The Strive Group, Chicago
Comments: Barton recreated the look and feel of an English pub to promote Tetley's English Ale in off-premise accounts.

Client: Schwarz Worldwide, Morton Grove, Ill.
Introduction: November 2001
Distribution: Off-premise accounts nationwide
Size of Run: 1,000
Construction/Materials: Printed tagstock; .020 printed PETG with foil-stamped graphics; corrugated, fiber poles, battery-powered motor
P-O-P company: Rapid Displays, Chicago and Union City, Calif.
Comments: Motion helps to bring this Cuervo "Shake Up The Holidays" display to life. The display can also be hung from the ceiling in locations with minimal floor space.

This compact LCD TV/CD player display is designed to encourage consumers to turn the unit on.
Producer: The Elliot Group, Providence, R.I.

The enzymetherapy floorstand for Alterna Professional Haircare was designed to draw attention to the hair-strengthening line in hair salons.
Producers: Katherine Frank Creative, Lombard, Ill. (design); Rapid Displays, Chicago and Union City, Calif. (production)

Client: Bacardi-Martini USA Inc., Miami
Introduction: November 2001
Distribution: Liquor stores nationwide
Size of Run: 3,500
Construction/Materials: 10-point foilboard laminated to 50-point board
P-O-P company: Meyers Display, Minneapolis
Comments: This dimensional case card featuring foil substrates gave the product an aura of class during the holiday season.

Client: Miller Brewing Co., Milwaukee
Introduction: November 2001
Distribution: On- and off-premise accounts nationwide
Size of Run: 4,000
Construction/Materials: Non-skid carpet
P-O-P company: 3 Strikes Activation, Stamford, Conn.
Comments: While it is sometimes difficult to ensure that P-O-P gets set up in the field, Miller has found these floor mats particularly easy to place.

Products: Computer input devices
P-O-P company: Imageworks Display & Marketing Group, Winston-Salem, N.C.
Distribution: Office Depot stores nationwide
Introduction: November 2001
Duration: Permanent
Construction: Coated tagstock, removable adhesive, plastic
Display set-up: Store managers
A category management system installed in 770 Office Depot stores helps consumers compare features of computer mice, trackballs and keyboards.