When Packaging Innovation Reshapes a Category New packaging formats can help marketers boost market share. Talus Returns to Sea With Second 'Message' Promo Automotive P-O-P Gets Sophisticated In their drive to educate buyers, marketers of aftermarket products and new cars recognize the need for a consumer-friendly approach. Slim Shelf Display Plays Still Images, Flash Animation AOSafety Follows Lead of Fashion Merchandising Target, Neutrogena Zone in on Teens Polaroid P-O-P Gets Instant Upgrade Acme Changes its Tune for Country Music Promo Rayovac Gets Tuned Up for the Holidays Software, Monitor Packaged Together First Previous 1038 1039 1040 1041 1042 Next Last
