A Real 'Multi' Tasker Overseeing all multi-brand retail activity keeps Eddleman's plate full at P&G Shopper Marketing on a Small Budget Thanasi Foods marketing executive offers advice on hiring agencies, working with retailers Sun Products Keeps Little Leaguers Clean As official sponsors, All and Snuggle launch integrated campaign that culminates at showcase event Solution Provider News: March 2014 K-C Canada, U by Kotex Make Fashion Statement 'Faceoff' video directs target audience to Loblaw's grocery chains The Impact of 'Right Data' How 'right' not 'big' data can benefit brands, retailers and shoppers The Evolution of Shopper Marketing Organizations 'Futurescope' study shows how shopper marketing is evolving Mountain Dew, Doritos Play with Xbox PepsiCo brands leverage the launch of new console with national program and retail overlays You've Tested, Now What? While CPGs and retailers certainly are experimenting with mobile technologies, they often don’t venture beyond the testing; what's holding them back? 2014 Shopper Marketing Effie Winners First Previous 582 583 584 585 586 Next Last
