Digital Marketing

Ahold Delhaize’s Food Lion tied in to the May 27 designation of Memorial Day by honoring active and retired military personnel and their families with a 10% MVP discount on their total purchase.

CPG companies are turning away from the old silo mentality – perhaps just in time

A pat on the back to 24 upstarts making unique marks on the evolving retail marketplace

From Progressive Grocer, May 22:

From Chain Store Age, May 22:

Johnson & Johnson activated its Healthy Essentials platform with a May 10 email blast dangling "3X Reward Points" with purchase of Johnson's baby shampoo, baby lotion, and Head-To-Toe baby wash and shampoo — all presented as "available at Walmart."