Procter & Gamble’s Olay has been deploying sponsored Instagram ads plugging the availability of its Olay Retinol24 SKUs at CVS Pharmacy, which just recently began stocking the product.
Procter & Gamble’s Vicks deployed a shelf sign in CVS Pharmacy's OTC aisle that assists sick shoppers who are “not sure what to take” for a particular symptom.
H-E-B kicked off the NBA season and marked its 15th anniversary of airing commercials starring current and retired Houston Spurs players with two new ads on Oct. 23.