Trends in Media Advertising and In-Store Merchandising Presentation highlights from the P-O-P Senior Executive Congress Purina, Del Monte Pamper Pet Owners Oscar Mayer Rents Out the Wienermobile HTH Dealer Loyalty Program A case study from the Promotion Marketing Association's 2004 Reggie Awards Marshall Field's Vertical Fashion Show A case study from the Promotion Marketing Association's 2004 Reggie Awards Heineken 'Matrix Reloaded' Tie-in A case study from the Promotion Marketing Association's 2004 Reggie Awards Pedigree/Wal-Mart Paws to Recognize A case study from the Promotion Marketing Association's 2004 Reggie Awards Nescafe Ice Java Launch A case study from the Promotion Marketing Association's 2004 Reggie Awards Retail TV Network Improves Consumer Perceptions of Mall, Study Finds FSI Report: May 23, 2004 First Previous 1016 1017 1018 1019 1020 Next Last