BJ's Rolls with Michelin Tire Offer Schick Quattro Cuts into Store Sets Ralphs Gives 'Lion King' Royal Welcome Albertsons Takes on SIDS Company-Wide Meijer Plays Merchandise Matchmaker Good Intentions, Bad Results Kmart, Coke Get in the Groove Frito-Lay Takes 'Tailgate' to Wal-Mart Packaging for Club Stores How packaging demands exemplify marketing strategy at Costco and Sam's Club Pathmark Doles Out Continuity Effort The Package is the Product Increasing the likelihood of new product success The Impact of Displays on Product Launches Study yields information about aspects of in-store merchandising most likely to drive new-product sales First Previous 587 588 589 590 591 Next Last