Publix released an eight-page, digital, Christmas dinner guide on Dec. 5 providing recipes for starters, entrees, side dishes and desserts incorporating a mix of store-brand products and items from national brands.
Ahold USA partnered with Mondelez International’s Nabisco for a bulk-purchase incentive of a free four-pound bag of store-brand sugar with purchase of three participating Nabisco products.
Dollar General and Sun Products Corp.'s All partnered for an account-specific activation of the brand's sponsorship of the Nov. 6 theatrical release of Blue Sky Studio's The Peanuts Movie.