Kellogg Co.’s Kellogg’s promoted the availability of its Joy Bol granola smoothie bowls in Walmart’s cereal aisle with an email blast to registered Kellogg’s Family Rewards members.
Ahold Delhaize’s Giant Co. tied in to Procter & Gamble’s March 28 brandSaver FSI event by dangling $5 in instant savings with the purchase of $25 worth of participating SKUs from brands including Dawn, Cascade, Old Spice, Gain and Bounty.