Circular Features

Kraft Heinz's campaign was in response to research revealing that Canadian Millennials feel more stressed during the holiday season, especially if they are hosting.

The mass merchant's omnichannel “Game Day” campaign spotlighted party supplies from numerous brands.

Target in February spotlighted Black-owned brands and partnered with creators on an exclusive line of products.

Both manufacturers ran bulk purchase incentives at Meijer tied to Super Bowl LIX on Feb. 9.

The CPG companies teamed up in September and October for an omnichannel campaign offering consumers inspiration and deals on their breakfast.

The sweeps awarded CA$5,000 (suggested for a trip to New Orleans) to six Sobeys shoppers. We break down the details and related activity at the grocer.

Danone’s Activia recently wrapped a sweepstakes at Loblaws that awarded one member of the retailer’s PC Optimum loyalty program 10 million points.

Walmart is selling a Native x Dunkin’ limited-edition collection, while Target received a collection from the brand based on flavors of Novamex’s Jarritos soft drinks.

Discover how Gen Z’s unique approach to coupons and promotions is reshaping the future of grocery retail.

Target continued its multiyear partnership with FAO Schwarz this holiday season by stocking more than 200 toys from the brand.