Ahold Delhaize's Food Lion activated its Food Lion Feeds cause platform by pledging to donate 10 cents to Feeding America every time a shopper scans their MVP loyalty card at an in-store MVP Savings Center kiosk from July 18 to Aug. 21.
Procter & Gamble has pledged to donate $1 (up to $45,000) to ShopRite's "Partners in Caring" hunger-fighting program for every time the retailer's Aug. 13 Twitter update promoting the effort is reposted.
General Mills used an Aug. 16 update on the Facebook page for its "Box Tops for Education" cause platform to spotlight Office Depot-exclusive Boise X-9 multiuse copy paper reams from Boise White Paper.
