Trends in Sampling: Engage and Measure Personal interaction with shoppers leads to results that are being measured Unilever Reaches Hispanics at Northgate Concert promotion leverages full spectrum of tactics Safeway Thaws Out 'Dairy Month' Activity Kmart Keeps Punning Retail Intimacy, Part 1: Winning at Target Petco, Blue Buffalo Keep the Cancer Fight Going Walgreens, Colgate Form 'Total' Partnership ShopRite Sweeps Up Through Springtime Air Wick Makes Some Scents for Sam's Club Kroger, Purina Put Pet Owners to the Test First Previous 248 249 250 251 252 Next Last