ARTICLES BY THIS AUTHOR

• 6/14/2022

  Report: State of the Retail Media Industry

• 6/13/2022

  Body by TPH Launches at Walmart

• 6/13/2022

  Now Accepting Entries for OmniShopper Awards Program

  The second-annual Path to Purchase Institute program celebrates the year’s best Integrated, Digital, In-Store, Collaborative and Direct-to-Consumer commerce marketing activations.
• 6/12/2022

  PepsiCo Heats Things Up at Amazon

  PepsiCo/Frito-Lay teamed with Amazon to run a digital campaign spotlighting the return of the manufacturer's limited-edition Mtn Dew Flamin’ Hot soft drink.
• 6/9/2022

  Walmart Nabs Black-Owned DTC Brand from Viral Video

• 6/8/2022

  GSK Takes Toothpaste Green at Walmart

• 6/7/2022

  Mtn Dew Storms Circle K with Exclusive Flavor

• 6/6/2022

  Instacart Rolls Out Shoppable Video, Display Ads

• 6/6/2022

  Unilever Treats Dandruff with Walmart Exclusive

• 6/5/2022

  Introducing the 2022 Class of P2PI’s 40 Under 40