ARTICLES BY THIS AUTHOR

• 4/30/1999

  Kayser-Roth Promotes "Buy Three, Plant A Tree" Sock Promotion

• 4/30/1999

  Cheers! A Beer, Wine & Liquor Merchandising Report

  Marketers of beer, wine and liquor are raising consumer awareness among the myriad products in stores today ... and raising their spirits in the process.
• 4/30/1999

  Airwalk Introduces Back-to-School Shoes

• 4/30/1999

  Miller's Instant Summer, Just Add P-O-P

• 4/30/1999

  Rack Features Sony PlayStation Titles

• 3/31/1999

  Broan-Nutone Display Stresses Easy Vacuum System Installation

• 3/31/1999

  Sony Cell Phone Display Puts Essential Information in Consumers' Hands

• 3/31/1999

  A Prescription for P-O-P

  At Schering-Plough HealthCare Products, organization is good merchandising medicine
• 3/31/1999

  Merrell Uses Equipment Replicas for Imagery

• 3/31/1999

  Kinko's Expresses Itself With Marketing Campaign