ARTICLES BY THIS AUTHOR
- 6/1/1999
Power Up: Consumer Electronics P-O-P Report
Electronic products marketers face a lot of challenges: expanding categories, a variety of distribution channels, and customers with a wide range of product expertise - 6/1/1999
Maximum P-O-P Power: A Profile of Rayovac Corp.
Rayovac gets charged at retail with permanent display centers and secondary placements - 6/1/1999
Duracell Launches 'Ultra' Expansion
- 6/1/1999
Apex Foot Health Debuts Floorstand