Oscar Mayer Sees Short-Term Advantages with Bacon Zone Power Wing Showcases E.S. Robbins Flex-Flo Nursers Shoppers' Awareness of P-O-P Anheuser-Busch Archives Preserve the Past to Build the Future Floor Tiles Keep Advertising Messages In Step American Water Heater Goes Low-Tech to Simplify Selling Advertising Strategies to Increase Usage Frequency Research Shows In-Store Decisions Increasing 1995 POPAI Study Tracks Shopper Trends Can Package Size Accelerate Usage Volume? Four laboratory studies and a field study show circumstances in which larger package sizes encourage greater use than smaller package sizes. Miller Genuine Draft Tests New Packages, P-O-P In South First Previous 233 234 235 236 237 Next Last