Sporting Goods Marketers: Do You Expect Your P-O-P Budget to Change in 1997? Sporting Goods Marketers: How has the Role of P-O-P Changed Over the Last Five Years? Sporting Goods Marketers: What Role Does P-O-P Play in Your Company's Marketing Efforts? Sporting Goods Marketers: Which Retail Channel is Most Important to Your Marketing Efforts? Sporting Goods Marketers: How Do the Following Rank in Importance to Your Company's Marketing Efforts? Sporting Goods P-O-P An Exclusive Industry Survey Reveals Retailers' Attitudes Toward In-Store Marketing & Promotion Sporting Goods Marketers: Which is Your Greatest Concern Regarding Sporting Goods P-O-P Materials? Sporting Goods Marketers: Do You Measure the Effectiveness of Your Sporting Goods P-O-P? Sporting Goods Marketers: What Factor is Most Important in Selecting a P-O-P Supplier? Sporting Goods Marketers: What Were Retailers' Attitudes Toward Your P-O-P in the Past Year? First Previous 53 54 55 56 57 Next Last
