Parent company will open as many as 24 Toys R Us flagship stores across the U.S. beginning in 2024 and also launch stores specially designed for airports and cruise ships.
"Crayola x Kohl's" will officially roll out Oct. 2 and include apparel, accessories, gifts, impulse buys and home decor inspired by the brand’s iconic crayon colors.
After 35 years, the Connecticut-based toy maker will open its first brick-and-mortar store to spotlight its screen-free, sustainable toys ahead of the holidays.
The retailer's parent company also launched a new Canadian home and decor retail brand called Rooms + Spaces, which includes 1,500-2,500-square-foot Toys R Us store-within-a-store concepts.
A consumer study from Bazaarvoice explored where, what, when and how shoppers will make purchases this holiday season, especially during Black Friday and Cyber Monday weekend.
The mass merchant tied in to the Aug. 2 theatrical release of "Teenage Mutant Ninja Turtles: Mutant Mayhem" by spotlighting licensed SKUs, including two exclusives.
