Retailer Event Sponsorships Courtesy of the IEG Sponsorship Report Reverse Auctions, RFQs & P-O-P P-O-P producers say processes are dangerous to both suppliers and brand marketers HBA Show Debrief: P&G Leads with Retail Innovation P-O-P Show Report: Books-A-Million Cleans Up Its Act Good Intentions, Bad Results Packaging for Club Stores How packaging demands exemplify marketing strategy at Costco and Sam's Club Enhancing Category Price Image Without Lowering Prices: A Manufacturer's Role No Poker Face Needed Master of Mixes mixes it up with Lady Luck to entice partygoers Dogwiches Display Triggers Sales for Nestle Purina An Instant Improvement Polaroid upgrades its instant camera and improves its merchandising First Previous 202 203 204 205 206 Next Last
