NielsenIQ looks into the state of the category and how CPG brands can take an attribute-driven approach to target consumers as their needs and purchasing patterns evolve.
The omnichannel shopping experience — including smart carts, electronic shelf labels and out-of-stock alerts — will launch at Bristol Farms in California.
'Big & Bulky' enables retailers to offer a wider assortment of items for same-day delivery, including large items like outdoor furniture, home office supplies and electronics.
Walmart is continuing to beef up its retailer media network by adding features and self-service capabilities through new partnerships with four e-commerce ad platforms.