Sporting Goods

Client: Wilson Sporting Goods Co.
Producer: Visual Marketing Inc.

Client: Champs Sports
Producer: Medallion Associates Ltd.

Client: Champs Sports
Producer: Medallion Associates Ltd.

Client: Tommy Armour Golf Co.
Producer: Johnstons and Associates Inc.

Client: Champs Sports
Producer: Medallion Associates Ltd.

Introduced: May 1992
Advertising agency: Montgomery, Zukerman, Davis Inc.
P-O-P firm: Not applicable
Construction: Various media
Quantity: 5,500 each piece

Introduced: October 1991
Advertising agency: Zenith Graphics
P-O-P firm: Sudden Graphics
Construction: Four color, plus gold, bleed and varnish printed on one side on clay-coated stock; die-cut inner slot, scored; applied with double-sided foam tape.
Quantity: 2,200 with die-cut slot; 500 without slot

Introduced: January 1992
Advertising agency: In-house with Trahan, Burden and Charles
P-O-P firm: Merjo Advertising
Construction: Vinyl plastic with foam backing and clear overlay for insertion of game materials
Quantity: 2,000

Product: Maruman golf clubs
Number of displays: 150
P-O-P company: Pappas MacDonnel, Bridgeport, Conn. (design); The Elliott Group, Pawtucket, R.I. (fabrication)
Distribution: Sporting goods stores
Introduction: May 1992
Duration: Permanent
Construction: Wood, laminated Formica, slatwall
A high-class display was required for high-end golf clubs from Maruman Golf.