Sporting Goods

Product: Eyewear retainers
P-O-P company: Western Cabinetworks Inc. (manufacture), Belgrade, Mont.; Questech (logo), Middlebury, Vt.
Distribution: Specialty and sporting goods stores
Introduction: November 1996
Duration: Permanent
Construction: Wood, metal
Nearly 6 feet high, the two-sided floorstand measures 18 inches wide and 14 inches deep. Constructed of medium density fiberboard and solid hardwood, the unit's header can be changed from a mountain range to a sailboat to a powerboat depending on the season and the retailer.

Client: Sports Authority
Product(s) Promoted: Sporting items
Producer: Impak Graphics
Location: Newport, Ky.
Distribution: 145 Sports Authority stores
Material/Process: General Formulations Traffic Graffic floor advertising film
Introduction: November 1996

Client: Ohio Lottery Commission
Product(s) Promoted: Lottery games
Producer: Nordec Inc.
Location: Twinsburg, Ohio
Distribution: Through Ohio Lottery Commission
Material/Process: General Formulations Traffic Graffic floor advertising film
Introduction: Summer 1996

Client: SMZ Advertising/The Michigan Lottery
Product(s) Promoted: The Big Game lottery
Producer: Continental Identification Products Inc.
Location: Sparta, Mich.
Distribution: Supermarkets, c-stores
Material/Process: General Formulations Traffic Graffic floor advertising film
Introduction: October 1996