Snacks

Grocery giant has united dozens of CPG brands for a gaming-themed “Points Rewards Plus” campaign.

​​​​​​​The convenience store chain reimagines the brick-and-mortar experience at concept locations across the country.

Mondelez International’s Chips Ahoy! gave Walmart an exclusive launch window in April for the limited-edition “Follow Your Art” cookies created through a collaboration with Boys & Girls Clubs of America.

Kellogg Co.’s Pringles gave exclusive SKUs to Walmart and Circle K as part of the launch of a limited-edition line of Scorchin’ crisps based on chicken wing sauces from First We Feast’s "Hot Ones" YouTube show.

General Mills’ Totino’s recently wrapped an account-specific sweepstakes at Walmart that supported the brand's desired positioning as the official snack of gaming.