'The Hub': Moments of Truth Procter & Gamble shopper-marketing chief Dina Howell says the proof of retail’s potential is in the bottom line. A Shopper Interrupted Consumer needs are driving format experimentation 'The Hub': The Art of Shopping Everything around shopper marketing is evolving. So, too, must be our approach to its creative. Technology the Key to 'Managing Shoppability' Future Games: Strategies for Success Who will be the driving force behind the P-O-P displays of tomorrow: Beijing's shoppers? Europe's retailers? Your accountants? 'The Hub': No Pain, No Gain Train it, hire it or acquire it -- agencies must be prepared to deliver account-specific marketing. Blue Bunny Mobile Marketing The best retail-focused campaigns from Event Marketer magazine's 2006 Ex Awards Sargento Bistro Blends Battle The best retail-focused campaigns from Event Marketer magazine's 2006 Ex Awards New Wal-Mart Store Stocks Live Cheetahs Views from the Top: In-Store Marketing Summit Recap Links to the Institute's extensive coverage of the event 'The Hub': Profiles in Activation Wisk and Tecate move the sales needle by activating their consumers in targeted, engaging ways Institute, Motivation Show Team for 'Marketing Days' First Previous 50 51 52 Next Last
