A Benefit Congruency Framework of Sales Promotion Effectiveness Examing the effectiveness of monetary vs. non-monetary promotions Tobacco P-O-P on the Rise, Study Says Report suggests that tobacco marketers are shifting expenditures from billboards to in-store promotions Bat Display Matches Brand's Edginess Countertop Displays Showcase Timex i-Control Watches Former Heineken USA Employee Charged With Participating In Kickback Scheme Criminal Antitrust: United States of America v. Leonard Schlachter McCormick Distilling Makes Waves with Rollout DaimlerChrysler Kiosk Offers Vehicle Info W. B. Marvin Organizes Heater and Ventilation Category Virtual P-O-P Peapod's 'cyber-merchandising' may help marketers hone promotions First Previous 175 176 177 178 179 Next Last
