Best Practices in Shopper Marketing Measurement, Part 6: Directions for the Future Behavioral Science In-Store: Neuro Findings Endcaps and floorstands are driving shoppers to product categories in-aisle Digital Advertising: Hitting the Hyperlocal Target Brands use the latest in data-driven precision to reach online consumers where they live A Pocketable Research Tool Smartphones offer a sleek new platform for in-store surveys 'Check' Your Displays New service strives to help marketers optimize their effectiveness in-store The Digital Future in Focus Key insights from 2011 and what they mean for 2012 from comScore Inc. Walmart Shares More Data Good Insight Hunting Brands are gathering and validating insights, but are they actionable and do they address a business need? GfK Acquires Knowledge Networks IBM to Acquire DemandTec First Previous 52 53 54 55 56 Next Last
