Best Buy's 'Concept Five' Stores Discussed Lights, Camera... P-O-P!' While movie and music procedures may be closer to the spotlights and the glory, marketers rely on P-O-P procedures to add excitement where it really counts: at stores and ticket booths. Displays Help Consumers Navigate Digital Imaging Options Klever-Kart Guides Consumers In-Store Budweiser Football Promo Goes Local Anheuser-Busch spends $3 million on P-O-P for fall promotion P-O-P by the Book DK Publishing puts a lot of energy into the P-O-P supporting its books. In the end, that's what gets the company noticed and books purchased. Catalina Coupons Offer Per-Gallon Gas Discounts Sega P-O-P Highlights Gaming Experience in Dreamcast Launch Study Targets Consumer Acceptance of Technology at Retail Consolidated Cigar Offers Gravity-Feed Display Jack In The Box Promotes Casper Ghost Train Pepsi Supports Pop Culture Campaign With Massive P-O-P Effort First Previous 47 48 49 50 Next Last