How Do Front and Back Package Labels Influence Beliefs About Health Claims? Wilson Tees Up Golf Campaign Ready to Ride Cruiserworks hits the road to place upscale boot displays at motorcycle dealerships nationwide Covey Run Quails Ham It Up for Holiday Wine Promotion Maytag Learns That Premiums Can Work Interactive Display Helps Sell Solutions The Point of Packaging Best practices in package design Cosmetics with Fun and Flair Worldwide Cosmetics' marketing teams are raising the bar on merchandising in both professional salons and retail stores with more innovative P-O-P than ever before New Era Pushes Cap of a New Generation The Inter-Store Mobility of Supermarket Shoppers An abstract from the Journal of Retailing (Volume 78, Issue 4) First Previous 302 303 304 305 306 Next Last