Packaged Beverages

Client: Equiva Services, Houston
Size of Run: 1,000
Producer: Paul Flum Ideas, St. Louis
Division: Permanent, Convenience Store Retailer
Comments: This permanent display has easily changed graphic panels that enable Texaco to feature a variety of regional promotions.

Client: Pepsi-Cola Co., Purchase, N.Y.
Size of Run: 5,000
Producer: The Display Connection Inc., Moonachie, N.J.
Division: Semi-Permanent, Snacks and Soft Drinks
Comments: This counter display is very compact, requires no set-up and is well-suited for a convenience store or trendy bar. The labeled recess can be used as a penny tray.

Client: The Coca-Cola Co., Atlanta
Size of Run: 1,700
Producer: Paul Flum Ideas Inc., St. Louis
Division: Semi-Permanent, Snacks and Soft Drinks
Comments: Designed to be placed flush against checkout counters, this unit helped to introduce the Mad River brand and prompt trial of iced, single-serve product.

Client: Pepsi-Cola Co., Purchase, N.Y.
Size of Run: 65,000
Producer: Rapid Displays, Chicago and Union City, Calif.
Division: Semi-Permanent, Snacks and Soft Drinks
Comments: Designed for easy shopability in a jam-packed energy drink field, this injection-molded cooler door display attempts to break through the clutter with a graphics card printed on two sides.