Cosmetics Report: American Beauty A push for stronger store branding and "open sell" retailing have made it more challenging for cosmetics marketers to build their brands at retail. Korbel Aims for Younger Brandy Drinkers Sony Explodes Into Car Stereo Stores Weapons for a Sonic Assault ICEE Promotes Scooter Sweepstakes Floorstand Plays 'Rubba Ducks' Theme Song Bristol-Myers Squibb Customizes Displays for Wal-Mart Nintendo Launches Game Boy Advance Asics Hits Its Stride White Rain Restyles Dippity-Do Promotion Displays Support Smirnoff Ice Launch First Previous 424 425 426 427 428 Next Last