Truvia Renews Focus on Trial Integrated campaign moves past education to sampling, coupons and a money-back guarantee Purina Nominates Sam's Club for an Exclusive Target Sets More Playtime with 'Skylanders' 7-Eleven Thinks Upscale Purina Spreads Around More Pet Love Tyson Creates Frozen Line Just for Walmart SmartSource Bets on NFC Popchips Partners with Pop Star Perry Singer's social media activity about the snack leads to a formal relationship Solixir Uses Zombies as Guerrillas Functional drink brand increases awareness by targeting Chicago workers Hostess Brands Returns with 'Sweetest Comeback' Integrated effort targets loyal fans as well as newbies months before launch First Previous 178 179 180 181 182 Next Last