Not Just Child's Play Toy manufacturers juggle cost-effectiveness, how to appeal to mom and junior, differing store requirements and the benefits of licensing Johnsonville, Weston Offer a Full Meal Sara Lee Lovable Perfect Fit Tour A case study from the Promotion Marketing Association's 2004 Reggie Awards Fisher-Price Stars on Broadway A case study from the Promotion Marketing Association's 2004 Reggie Awards Pedigree/Wal-Mart Paws to Recognize A case study from the Promotion Marketing Association's 2004 Reggie Awards Dove Beauty Bar at Wal-Mart A case study from the Promotion Marketing Association's 2004 Reggie Awards Retailers Make 'Lord of the Rings' King Kimberly-Clark Tries Out for the Olympics RFID: Coming to a Store Near You Retailers back uniform standards, but chip prices must fall before tagging of individual products is common P-O-P Producer Trends 2004 P-O-P Design interviews P-O-P producers for their take on the business outlook, RFQs, and P-O-P materials trends First Previous 559 560 561 562 563 Next Last
