Mars Pedigree Pet Adoption at Kmart A case study from the Promotion Marketing Association's 2007 Reggie Awards The Top Secret Launch of T.M.X. Elmo A case study from the Promotion Marketing Association's 2007 Reggie Awards Lipton 2006: Wal-Mart VPI Initiative A case study from the Promotion Marketing Association's 2007 Reggie Awards New Release Runs Cross-Chain Promo Hershey Plays Matchmaker Lay's Plays Wish-Granter 'Happy Feet' Charms at Retail P&G's 'brandSaver' Naturally Beautifies Wal-Mart Gives Net Jet a Strong Soft Launch Special Report: Impact Packaging Bold colors, function, unusual shapes help packaging work where P-O-P can't First Previous 504 505 506 507 508 Next Last